RVCA Clothing was created to expand the traditional concept of action sports apparel. From their jeans and pants, to their hats and hoodies, RVCA Clothing is a design driven lifestyle brand that is less about passing trends and more about appealing to likeminded individuals from a broad array of subcultures, from skater, the MMA fighters, to artists and musicians. RVCA's ANP program showcases the art of underground artists on their clothing, while their line of signature apparel includes everyone from UFC legends like BJ Penn and Vitor Belfort to skaters like Leo Romero.